They are less than four-star hotels… the local franchise… the mom and pop… the quick-stop motels… the places with the “Manager’s Special, just $49.99 per night.” The small motel or motor inn is simply a place for the weary to stop and crash for the night. But it can also be a valuable place to find new pizza business and Magnets USA® can help you get the most out of it.
People who pull into a “sleep cheap” often just want to grab a bite, kick back and see what’s on the tube. These establishments don’t usually offer a restaurant, but, like any good business, they want to meet the needs of their customers. Your pizza place can be the answer and, especially if you offer delivery, putting your pizza magnets in a small motel can mean big business because you can get your message in front of dozens of potential customers each night for pennies.
Where can you stick it?
Many small motels have lots of places to stick a pizza magnet. Metal air conditioners and heating units are a good place, as are metal doors. The efficiencies that have a small refrigerator are even better. Just make sure it is in a visible location in the room and that it screams “PIZZA!”
Ask if you can put the magnets in the rooms personally (this can be an issue as many insurance restrictions allow only the maids or managers to go in the room…it’s not a deal-breaker if you can’t place the magnets in the rooms yourself). Check back periodically to see if your magnets need to be replaced…. and to bring the manager a free pizza.
Let’s make a deal.
Call and talk to the hotel manager or owner. Sometimes just offering a couple of free pizzas is enough to get them to agree… after all, it’s a benefit for their customers, too. You may have to get a little more creative, like offering them a $1 per pizza commission. But you can work it out.
Don’t forget to leave a pizza magnet in the office and perhaps offer an extra discount to motel employees who order pizza from you. This will get you more business and more referrals. If you have any coupons, you may ask to leave them at the front desk.
It’s all about selling more pizzas.
How much would it benefit your business if you could get your sales message in front of just 50 more people per day? 100? 200?
Don’t stop at distributing to one motel… try to get in two, four, or even more. Click here for a super-affordable special on pizza magnets and check into your local motel!